M.ART., Handicraft Exhibition, is a project that is represented through a fair circuit installed in the main festivities of the archipelago.
Each M.ART. takes the form of a showcase of regional products for exhibition and sale, which involves several production units of the nine islands. It appears with the goal of contributing to a significant improvement in the marketing of handicraft products of the region, to boost the movement of goods and the artisanal economy.
The event takes place at times and places of high traffic and tourist flow to each of the islands where it is held, namely, during the Festivities of Senhor Santo Cristo dos Milagres in Ponta Delgada; in Sanjoaninas in Angra do Heroísmo; Festas da Praia in Praia da Vitória, and Semana do Mar in Horta.
Since 2012, it has already covered a universe of 600 handicraft production units registered in the Regional Centre for Handicrafts, accounting for more than 80 thousand visitors.